2 posts categorized "Branding"


Sales & Marketing Industry Author & Businesses Move to Bellingham/Lynden

Whatcom County, WA - - Sept 25, 2014 - - James W. Obermayer, noted author, speaker and founder of the Sales Lead Management Association (SLMA) moved the association and his business, Sales Leakage Consulting, Inc., to the Lynden/Bellingham area this month. A four-time author and co-author of business books on sales and marketing, Obermayer said, “Moving these two businesses to this area has been a long time goal, and we expect to continue to be as successful here as we were in Southern California.”

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The Literature Package

Most literature packages can have six elements:

  1. The envelope (a flat 9" x10").
  2. The letter (personalized laser letter with a signature).
  3. The sell piece or product literature.
  4. Where-to-buy lists or phone numbers of the closest reseller (could be in the letter or a separate office listing).
  5. A business reply card (preferably pre-addressed with the prospect's name.)
  6. The business card of your direct salesperson.

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Articles from theslma.com:
CRM, Whitepapers and More.

Meet Jim Obermayer

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Sales Leakage Consulting Inc. * 1770 Front Street, #265 * Lynden, WA 98264
(360) 933-1652 *
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